Use Detail and Flatlay Brand Photos to Layer Your Brand Aesthetic Throughout Your Website so that Your Ideal Clients Instantly Know It’s You.
Flatlay brand photos add flavour and show personality.
These detail and flatlay brand photos from a client’s recent personal branding photoshoot add personality and style to their website. Details associated with this fashion design label layer the brand’s aesthetic of femininity, celebration, and timelessness throughout their new website design.
Personalise your website imagery and increase your marketing images.
I used the fashion label’s clothing tags, and other tools of the trade to style personalised set ups in-studio to be used on the website, socials, and for online marketing. Hand painted backdrops, vintage props, and other style elements in the brand’s colours and vibe were designed and curated by me especially for the photoshoot.
Vision and Planning.
The first step was to get to the heart of what the brand does and then dive into the creativity to share that with the world.
What’s your brand’s personality?
Getting clear about the brand’s personality and purpose of the images guided the creative direction of the photoshoot. I think you’ll agree that the aesthetic and direction is strong and beautiful. Together, we uncovered the strategy behind how the brand needed to show up and nailed the brief.
The variety and composition of the images allow the client and her website builder to use the detail and flatlay brand photos as background images, feature images, online posts, within her online shop, and as marketing campaign images with added text in the blank space.